The story
Built because the other tools got in the way.
I manage content for a handful of brands. Nothing huge — a few hundred posts a month across a handful of platforms. Buffer was too bloated. The cheaper alternatives were missing things I actually needed. So I started building Mewly.
The goal is simple: a tool that stays out of your way. You open it, draft a post, pick the accounts, set a time, and move on. No dashboard full of charts you never read. No five-step onboarding before you can write your first post.
Mewly is brand-first — everything is organized around the brands you manage, not the platforms. Connect your accounts to a brand, build your schedule under that brand, and keep things separate when you're juggling more than one client.
I'm building this in public. The roadmap changes based on what I actually run into while using it myself. If something annoys me, I fix it. If a feature is rarely used, it doesn't make the cut.
What we're building toward
- →A clean calendar view that doesn't lie to you about your schedule
- →An API-first design so tools and agents can post on your behalf
- →Support for the platforms that actually matter for your brand
Follow the build
I post updates, decisions, and the occasional mistake on X. It's the best way to stay in the loop and shape where Mewly goes next.
Follow on X